Marketing Ideas For Your Organization

Expose your business to thousands of brand loyal consumers in Atlantic Canada. Those consumers are competitors, spectators and fans in one of the fastest growing extreme sports in the world; Motorcycle Road Racing. As a sponsor with the Atlantic Roadracing League (ARL), those consumers are loyal to YOUR brand. ARL is the promoter of all sanctioned motorcycle road racing events in Atlantic Canada. Six regional rounds of competition hosted at Atlantic Motorsport Park in Shubenacadie Nova Scotia attract racers, teams, fans and businesses to some of the most extreme knee-dragging racing action to be found anywhere.

We’re ready to put your name on it!

There are several sponsorship packages available. If you don’t see a package listed that fits either your budget or your marketing needs, please contact us so that we can tailor a program that fits.

Add your brand to the Atlantic Superbike Championship!

The level of racing in Atlantic Canada is higher than it has ever been. ARL series competitors, sponsors and fans are looking forward to this exciting new development in the country’s fastest growing championship. Round 1 of the Atlantic Roadracing Championship is slated for May 13th-15th with Amateur and Pro Superbike Race 1 on Saturday and Race 2 on Sunday.
Atlantic Roadracing League Inc is the promoter of all Atlantic motorcycle road racing action at Atlantic Motorsport Park. The Atlantic series consists of five rounds of racing that includes classes from Superbike to Vintage and everything in between. In addition to racing activities in 2011 ARL will promote High Performance Riding Schools, track days, along with “race focused” Peak performance schools.

These events can be branded with your organization. For information on these and other possibilities please contact amurray@atlanticroadracing.com.

Premiere and Standard Class Sponsorship Opportunities Available!

There are several sponsorship packages available. If you don’t see a package listed that fits either your budget or your marketing needs, please contact us so that we can tailor a program that fits.

Premiere:

• Pro Superbike: Superbike is the top class featuring highly modified, 180+HP, 1000cc production based motorcycles
•  Pro Sportbike: The highly competitive 600 class is built around the 600cc motorcycles found at any dealership.
• Amateur Superbike: With the rules as Pro Superbike this is the premiere amateur class. Promoting the future of the sport
• Thunder: For twin cylinder machines such as Ducati, SV660, etc

 Standard:

• Sportsman: The sportsman class is host to a wide range of equipment with sport bikes from the recent past, to Middleweight Twins like the SV.
• P4: The first generation of the modern sport bike, the P4 class features mid-80’s era machines being pushed to new limits.
• Lightweight GP: Purpose built race bikes that for the most part never had any place on the street. A wide range of equipment ranging from 125cc two-stroke GP bikes to single cylinder modern SuperMotard bikes.
• Vintage Classes: Beautifully built race bikes from a long gone era. Many of these machines are museum quality but the owners understand they were built to race, and they race them well.

Trackside Banner Advertising

Your banner will be displayed at events in a prominent trackside location.
Your banner ad on www.atlanticroadracing.com; links to your website; your company/brand on all class trophies; frequent broadcasts and announcements to identify you as a class sponsor; listed as class sponsor in related press material; your advertising script (50 words or less) read over the PA prior to qualifying and racing sessions (Premiere class only); decals on all class machines in a prominent side location (stickers supplied by sponsor-approx size 2”x4”); banner / signage (supplied by sponsor) displayed in a prominent trackside location.

Contact us today for information on demographics, racer and crew numbers, economic impact figures and more!